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Natural Awakenings Lehigh Valley

Celebrating Longevity

May 29, 2012 05:44PM


Frey’s Better Foods, in Hellertown, will be celebrating 29 years in business during June with free raffles and product samples all month long. Established in 1983 by the Frey family, the store is known for its high quality products, competitive prices and knowledgeable staff. Originally established as a vitamin and supplement store, Frey’s continues to meet the growing needs of modern consumers with a full line of groceries, bulk foods, local pasture-raised meats, tofu, raw milk, dairy-free milks and gluten-free products to go along with supplements.

“Our goal has always been to keep Hellertown and the surrounding community healthy,” says Diane Haas. “Our customers’ needs for healthy living do not change but their knowledge of the food industry has changed dramatically. Families are more aware and more concerned with how their kids eat. People are seeing what’s happened to our conventional food supply and they are making different choices. We want to thank our loyal customers and invite everyone to stop in during the month of June and get to know us.”

Frey’s Better Foods is located at 1575 Main Street, in Hellertown. Hours of operation are Monday-Thursday 9:30 a.m. to 5:30 p.m., Fridays 9:30 a.m. to 8 p.m. and Saturdays 9:30 a.m. to 4 p.m. Call 610-838-6989 for more information. 

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