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Natural Awakenings Lehigh Valley

The Skincare Makeup

Jane Iredale, founder and creator of “Jane Iredale: The Skincare Makeup”, developed a makeup brand with the intention to reach women of all ages and nationalities.  Her goal is “to make products that look good, feel good, and are good for the skin”.  That is why our artists and stylists at New Attitude Salon and Spa are honored to use Jane’s products.  In addition to being mineral-based, cruelty-free, and eco-certified, our makeup is also free from parabens, talc, phthalates, synthetic fragrance, synthetic fillers, and GMO ingredients.  What many people do not realize is why parabens and phthalates are so harmful.  While parabens are used to prevent mold, fungus, and bacteria, they also have estrogen-mimicking properties and have been linked to breast cancer.  Phthalates are known endocrine disruptors which have been linked to causing fertility issues, hormone imbalances, and developmental problems.  Our skin is the body’s largest organ and interfaces with the environment all day long.  Our skin is the first line of defense from external factors and is being bombarded with chemicals.  That is why using quality skincare and makeup is so important.  We want women’s beauty to be healthy.  After all, “the most beautiful cosmetic you can wear is healthy skin”— Jane Iredale.  Visit with one of our staff to learn more about each of our products.  We hope to see you make the switch to healthy, clean, uncompromised beauty.


Contact: 610-253-5550. 4003 William Penn Hwy, Easton.



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